Core Capabilities

At BuzzBoard SMBs are at the Core of Everything we do

With our signals, scores, segments, and scientists—we help modern B2SMB go-to-market teams tell the stories that matter most to their customers.

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Core Capabilities
Signals Score Segmentation Stories Scientists
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Our Account Intelligence Platform for B2SMB Solution Providers is centered around our approach to data with SMBs at the core. We help organizations improve their data quality with a constant stream of account intelligence focused on growth, behavior, and needs.

Signals

  • Use automated bots to capture and analyze the internal and external conditions and characteristics of millions of SMBs.
  • 6,400 Signals for each account, from over 30 million SMBs worldwide that we refresh every 30 days.
  • Use AI to surface revenue driving actions and test each signal’s predictive strength to build our algorithms.
Signals

Score

Score

Score

  • BuzzBoard supplies each account with a D Score, a number on a 1-100 scale that indicates the SMB’s digital life stage progression and generated by BuzzBoard’s proprietary data and algorithms.
  • D Score captures every dimension of an SMB’s needs and life, as seen through a digital lens.
  • D Score draws on literally thousands of Signals for each SMB – typically focusing on the top 100+ — the most powerful ones.

Learn more about BuzzBoard’s Pilot Enrichment Program  

Segmentation

  • Build micro-specific segments by using needs-based targeting.
  • Create multi-dimensional personas that meet your qualifications.
  • Target only those accounts with the digital maturity and have the technology infrastructure to support your product or services.
  • Match their digital deficiencies with your solutions.
  • Assess their spending power before making contact.
Segmentation

Stories

Stories

Stories

  • Easily propose products that are well suited to a given SMB based on defined criteria.
  • Create SMB-specific messaging based on each account’s unique context and business needs.
  • Add insights about your buyer’s competitors to propel conversations forward.
  • instantly surface recommendations on which products to sell, cross-sell or up-sell. Use the recommendations to drive meaningful conversations that resonate with your customer’s needs.

Scientists

  • A full team of data science experts available to you to help craft target segments that make the most out of the data.
  • Experts in signal science that help you identify the right signals and proxy signals among your prospects to give you competitive advantage.
  • Experts in the use of SMB data to personalize customer journeys.
  • We provide consultation along with the data – we can help you build custom machine models or service highly specific targets with corresponding rationale
Scientists

Enterprise Ready

Whether you have 5 reps or 5,000 reps, BuzzBoard’s Account Intelligence Platform is designed to scale with your needs.

  • Single Sign-on
  • Integrations
  • Built-in reporting & analytics
  • Role-based access and controls
  • Customizable algorithms
  • Well-defined SLA & support
  • Flexible deployment options
  • Team management capabilities
  • Secure platform

SMB Experts

Exclusive focus on SMB intelligence

Deep

6,400 deep data signals and growing every day

Big

20M+ businesses in the US alone; 30M+ globally

Robust

AI-sourced and human audited data

Private

Data is secure
and not shared

Scalable

Enrich millions
of records

Experience what all the Buzz is about.

Request a demo today.

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