Business overview

TS Heat & Air, established in 1983, is a family owned and family operated, award-winning HVAC service provider in Bethany, Oklahoma. They are known for their legendary customer service and commitment to providing a comfortable home environment through efficient heating and air conditioning systems, including AC repairs, installations, maintenance, and heating services. Their strong reputation, including an A+ BBB rating and Angi Super Service Award, sets them apart within the OKC Metro area.

TS Heat & Air, established in 1983, is a family owned and family operated, award-winning HVAC service provider in Bethany, Oklahoma. They are known for their legendary customer service and commitment to providing a comfortable home environment through efficient heating and air conditioning systems, including AC repairs, installations, maintenance, and heating services. Their strong reputation, including an A+ BBB rating and Angi Super Service Award, sets them apart within the OKC Metro area.

Their business comes under the category of Heating, Ventilation & Air Conditioning.

BuzzScore

74

Out of 100

How sophisticated are they with digital marketing? What is their digital maturity?

Ts Heat & Air has an estimated digital health score of 74 out of 100. This score is based on their online presence, website, social media, digital advertising, SEO, and more. You can get a breakdown of the score and a detailed digital audit in 60 seconds for free by clicking the button below.

What products and services does Ts Heat & Air provide?

TS Heat & Air provides a comprehensive range of heating and air conditioning services, including AC repairs, installations, maintenance, ductless mini splits, heating repairs, installations, maintenance, heat pumps, and emergency services. Their commitment to legendary customer service ensures professional and reliable service.

TS Heat & Air provides a comprehensive range of heating and air conditioning services, including AC repairs, installations, maintenance, ductless mini splits, heating repairs, installations, maintenance, heat pumps, and emergency services. Their commitment to legendary customer service ensures professional and reliable service.

How does Ts Heat & Air differentiate its brand identity, and what unique selling points do they use?

Legendary Customer Service: TS Heat & Air consistently delivers exceptional customer experiences, earning them legendary status within the industry.

Dependability and Reliability: With over 35 years of experience and an unwavering commitment to meeting customer needs, TS Heat & Air has established itself as a dependable and reliable choice for HVAC services.

Affordable Pricing and Value: TS Heat & Air maintains competitive pricing and provides great value for their services, ensuring customers receive quality HVAC solutions without breaking the bank.

Expertise and Professionalism: Their team of expert technicians and industry knowledge enables TS Heat & Air to handle all types of HVAC needs with professionalism and precision.

What value proposition does Ts Heat & Air offer, and how well do they communicate it through their messaging?

TS Heat & Air consistently emphasizes their commitment to providing a World of Comfort in your Home. They strive to maintain a consistent brand message across touchpoints, highlighting their legendary customer service, dependability, and expertise in heating and air conditioning solutions.

TS Heat & Air consistently emphasizes their commitment to providing a World of Comfort in your Home. They strive to maintain a consistent brand message across touchpoints, highlighting their legendary customer service, dependability, and expertise in heating and air conditioning solutions.

What keywords is Ts Heat & Air targeting for SEO?

The content effectively uses the primary keyword "Bethany & OKC Metro Area's Best in Heating & Air" in the page title, headings, and throughout the body text. This helps search engines understand the page's relevance for searches related to HVAC services in that area.

However, there is room for improvement in using secondary keywords. While the content mentions "heating," "air conditioning," and "HVAC," it could benefit from strategically placing these terms in headings, subheadings, and image alt tags to enhance discoverability for specific search queries related to these services.

The content effectively uses the primary keyword "Bethany & OKC Metro Area's Best in Heating & Air" in the page title, headings, and throughout the body text. This helps search engines understand the page's relevance for searches related to HVAC services in that area. However, there is room for improvement in using secondary keywords. While the content mentions "heating," "air conditioning," and "HVAC," it could benefit from strategically placing these terms in headings, subheadings, and image alt tags to enhance discoverability for specific search queries related to these services.

Are they using search engine optimization (SEO) best practices to improve their website ranking?

The business has a strong SEO foundation with a blog, optimized headings, and meta descriptions. It also ensures technical SEO best practices with responsive design, RobotsTxt, and SitemapXml.

However, the business could improve its SEO by implementing rich snippets, which would enhance search result visibility and increase organic traffic. Monitoring and optimizing Google AdWords campaigns can also be beneficial, but information regarding cost, traffic, and keywords was not provided.

The business has a strong SEO foundation with a blog, optimized headings, and meta descriptions. It also ensures technical SEO best practices with responsive design, RobotsTxt, and SitemapXml. However, the business could improve its SEO by implementing rich snippets, which would enhance search result visibility and increase organic traffic. Monitoring and optimizing Google AdWords campaigns can also be beneficial, but information regarding cost, traffic, and keywords was not provided.

How is their online presence, including social media profiles?

The business has a presence on Facebook and Instagram, indicating an active social media strategy. This is beneficial as it provides channels for customer engagement, brand building, and promotion.

However, there are areas where the business's online presence could be improved. The absence of a Google My Business listing and a Nextdoor listing limits visibility and accessibility for potential customers. Additionally, the lack of a Pinterest page represents a missed opportunity for reaching a specific target audience and showcasing visually appealing content.

The business has a presence on Facebook and Instagram, indicating an active social media strategy. This is beneficial as it provides channels for customer engagement, brand building, and promotion. However, there are areas where the business's online presence could be improved. The absence of a Google My Business listing and a Nextdoor listing limits visibility and accessibility for potential customers. Additionally, the lack of a Pinterest page represents a missed opportunity for reaching a specific target audience and showcasing visually appealing content.

TS Heat & Air's marketing strategy effectively utilizes various elements including exceptional customer service, dependability, affordable pricing, and professionalism. The consistent branding across touchpoints reinforces their commitment to providing a "World of Comfort." To further enhance their marketing efforts, the business should consider optimizing for secondary keywords in headings and tags for increased discoverability. Additionally, implementing rich snippets and monitoring AdWords campaigns will improve SEO performance. Expanding their social media presence through platforms like Google My Business, Nextdoor, and Pinterest will increase visibility and engagement with potential customers.

TS Heat & Air's marketing strategy effectively utilizes various elements including exceptional customer service, dependability, affordable pricing, and professionalism. The consistent branding across touchpoints reinforces their commitment to providing a "World of Comfort." To further enhance their marketing efforts, the business should consider optimizing for secondary keywords in headings and tags for increased discoverability. Additionally, implementing rich snippets and monitoring AdWords campaigns will improve SEO performance. Expanding their social media presence through platforms like Google My Business, Nextdoor, and Pinterest will increase visibility and engagement with potential customers.

To strengthen their online presence, Ts Heat & Air can focus on long-tail keyword targeting and meta description optimization to improve SEO and attract more relevant traffic. Additionally, expanding their social media reach on platforms like Nextdoor and growing their Instagram audience can help build brand awareness and trust within local communities.